What is Rusutsu Resort Tech?
Rusutsu Resort Tech was established to create a new kind of resort that leverages cutting-edge technology while prioritizing health and environmental sustainability. Our mission is to transform Rusutsu into a next-generation resort, making it a world-class destination.
A next-generation resort is not just a tourist attraction; it evolves from a “place to visit” into a “place where people want to live.” This concept fosters a new type of community that extends beyond traditional resort management, integrating urban development that benefits not only tourists but also local residents.
In recent years, many luxury resorts worldwide have focused on high-end developments catering to affluent customers. However, this trend has often resulted in weaker ties between resorts and local communities, leading to stagnation and eventual decline. In contrast, our vision is to build a sustainable region where the resort and the local town are deeply interconnected, supporting and growing together.
For a thriving community, businesses are essential, and a resort can only succeed when it is supported by the people living there. A resort and its surrounding town should maintain a symbiotic relationship, fostering not only tourism but also creating an attractive place where people genuinely want to live.
At Rusutsu Resort Tech, we envision a community where both visitors and residents actively participate in urban development. By preserving the natural environment and fostering opportunities for growth, we aim to create a community where people can thrive and seize new opportunities.
Executive Profiles
Co-Founder, CEO: Hisatake Kamori
After graduating from Emerson College (USA) in 2002, Hisatake Kamori joined Kamori Kanko Co., Ltd. in 2003. He initially served as a secretary in the President’s Office and later became Director of Sales & Planning. In 2005, he was appointed Head of International Business, overseeing the company’s global operations.
In 2018, he assumed the role of President and CEO of Kamori Kanko Co., Ltd., leading the planning and management of various resorts and recreational facilities, with a primary focus on Rusutsu Resort. Under his leadership, the company has successfully integrated new services and technologies, contributing to its continued growth. As a result, Rusutsu Resort was recognized as “Japan’s Best Ski Resort” for four consecutive years until 2021.
Beyond Japan, he has spearheaded new resort projects and global expansions, including the development of overseas resorts such as an Australian zoo, the establishment of new restaurants, and the founding of a brewery. His efforts have driven the company’s successful business expansion across multiple industries.
In 2022, he established the Rusutsu Consortium to modernize and innovate the resort industry in line with contemporary trends. Building on this initiative, in 2024, he founded Rusutsu Resort Tech Co., Ltd. to promote and develop a new type of resort that integrates SDGs, technology, community collaboration, and art.
Co-Founder, CFO: Shintaro Hirato
After graduating from Keio University’s Faculty of Law in 1999, Shintaro joined NTT, where he specialized in formulating strategies for international telecommunications business, contract negotiations, and government relations with bureaucrats. He later attended the University of Chicago Law School and worked at Sidley Austin LLP and GE Capital Real Estate.
In 2011, he joined Rakuten Inc. as Head of New International Business, leading numerous international projects, including M&A, new market expansions, joint ventures, and post-merger integrations (PMI). In 2014, following Rakuten’s acquisition of Viber for 1 billion USD and its PMI, he relocated to Israel and served as Chief Legal Officer for 3 years, overseeing management and also managing the Japanese subsidiary. Additionally, at Rakuten, he served as Chief Compliance Officer of the Digital Content Company and Managing Partner of the Viber CVC Fund.
In 2017, he founded Jakore Inc., establishing offices in Israel, Japan, and Hong Kong, and played a pioneering role in bringing Israeli advanced technologies to Asia, contributing to corporate and national DX (digital transformation) and AI initiatives.
Currently, he serves as a board director at Ad Innovation Inc. and Customite Inc. (Type II Financial Instruments Business, Asset Management, and Real Estate Business). He is also the CEO of Nexar Japan Inc., GIP Inc., and Yuval Inc. In July 2021, he was appointed as a part-time lecturer at the University of Electro-Communications. In 2024, he co-founded Rusutsu Resort Tech Inc. and serves as its Representative Director and CFO.
Having spent most of his life in the U.S. until graduating high school, he is also registered as an Attorney for the State of New York.
Co-Founder, COO: Asahi Iwanaga
After graduating from the University of Wisconsin-Madison in 1999, Asahi Iwanaga joined a Silicon Valley startup, where he was involved in launching an e-commerce service. Following his experience in system development at Hitachi, he spent nine years as a product manager in the broadcasting and VOD-related entertainment sector at a NASDAQ-listed company. He later expanded into global game publishing and, in April 2019, was appointed Executive Officer of Avex Inc. and President & CEO of Avex Technologies Inc.
Leveraging his extensive business experience and technological expertise, he established a company dedicated to protecting Japan’s sustainable water and mountain infrastructure. His initiative focuses on visualizing the utilization of Japan’s valuable underground water resources, promoting conservation and protection while exploring new economic opportunities. By launching RRT (Rusutsu Resort Tech), he aims to drive the development of future environmental infrastructure and the advancement of technology.
Main Business Activities
Business Management & Planning
Overseeing and planning projects related to resort development.
Corporate Attraction & Partner Management
Facilitating the attraction of businesses to Rusutsu and managing corporate partnerships.
Regulatory Framework & Governance
Establishing overall rules and guidelines for resort development.
Licensing & Permit Structure Development
Planning and building structures for necessary permits and licenses.
Rusutsu Resort Tech lays the foundation for Rusutsu’s future and pursues sustainable growth.
Company Overview
Company Name
Rusutsu Resort Tech Inc.
Established
April 3, 2024
Location
Gloria Miyamasuzaka 102, 1-8-5 Shibuya, Shibuya-ku, Tokyo, Japan
Overview
Rusutsu Resort Tech was founded to promote the development of a new type of resort that integrates advanced technology while considering health and environmental sustainability. Our goal is to transform Rusutsu into a next-generation resort that sets a global standard.
Vision
By incorporating cutting-edge technology, we aim to achieve sustainable growth and maximize new resort opportunities in Rusutsu, Hokkaido.